FOLLOWING
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FOLLOWING ·
(01)
Project
Overview
Are You FolloWing?
FolloWing is a bold comfort food brand built around a clever play on “Are you FolloWing?”, merging social media culture with its star product: chicken wings. Designed as a confident, digital-first brand, the concept focuses on fried favorites like wings, onion rings, coconut shrimp, and fries, positioning FolloWing as a go-to destination for finger-licking good comfort food.
(02)
Project
Details
Immersion
Branding
Business Category
Services / Food & Beverage
Services
Branding from scratch
(03)
Opportunities
& Achievements
Our branding strategy emphasized strong personality, confident messaging, and high interaction, aligning the visual identity with an audience that lives and engages online. Although the project was not launched, the concept was fully developed with scalability, content potential, and profitability in mind. FolloWing stands as a solid example of MT Creative Agency’s ability to build memorable, market-ready food brands driven by strategy, attitude, and digital relevance.
LET'S WORK ON YOUR BRAND
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LET'S WORK ON YOUR BRAND ·
Your brand is as good as it looks.
With over a decade of combined experience, our team of seasoned designers specializes in various fields to provide you with a holistic solution tailored to your needs.